Apna Karachi FM107
Claiming the largest radio listenership in Karachi, ApnaKarachi FM107 partnered with Outreach for setting up an online portal which accentuates the Station’s primary positioning – that of providing vital data to Karachiites, in addition to its unique blend of exciting audio entertainment.
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Dunhill Tobacco
Outreach was selected to design and deliver the first ever online presence for the premium Dunhill cigarettes with an objective of complementing its brand communications in conventional mass media.
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Alfalah GHP Mutual Funds
Alfalah GHP Investment Management Limited (Alfalah GHP) is a joint venture Non-Banking Finance Company established by Bank Alfalah Limited and GHP Financial Services of Switzerland (GHP).
Outreach Digital was chosen to develop a corporate web presence for the Company with dual functionality. In addition to being a user friendly web portal, the client also required a user-friendly content management interface which would allow its marketing team to update online information ‘on the fly’, without the involvement of any specialized IT staff.
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Samsung Cricket Lovers
Recognizing the true worth of the web as a powerful marketing tool, Samsung Digital launched samsungcricketlovers.com as a major component of its marketing campaign. Capitalizing on cricket fans competence and competitiveness, this site features a variety of interesting challenges such as weekly quizzes, predictions, daily questions and dream team contests. A major highlight of the site is a live score card, which provides ball-by-ball updates for ongoing cricket matches.
To enjoy maximum interest, the site was strategically timed to be launched right before the Cricket World Cup. As a result, samsungcricketlovers.com gained a massive audience and resulted in record site traffic.
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Cantonment Board Malir
Declared a cantonment by the Royal British Government as POW Camp on 11th October 1941, in the exigencies of World War ll, Malir Cantt has evolved into one of the coveted posh localities of Karachi. Housing the Cantt Bazar Area, Defence Officers’ Housing Schemes l & ll and approximately seventy Private Housing Schemes, Malir Cantt is stretched over an area of 42 sq km.
Malir Cantt’s web portal facilitates its residents to interact with the Board online and also helps them to keep track of their dues and payments online.
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Omair Sana Welfare Foundation
Omair Sana Welfare Foundation is an initiative taken in 2003 by a Pakistan-born American doctor, Kashif Hussain Ansari. The Foundation was established to help thalassemic children in Pakistan
Outreach proposed a web enabled solution to the NGO, with the primary objective of facilitating and organizing its fund raising activities by reaching out to its predominantly international audience of donors. In addition to providing an insight into the Foundation’s realm of activities, the application allows the members to donate online, care for patients by adoption or sponsorship and keep track of their donation history.
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Hobbypit
A commercial site devoted to the recreational needs of the young at heart. The architecture of the site is methodical and allows for quick jaunts through the site for availability, updates and reviews, enabling visitors to conveniently order the necessary parts. Navigation has been made easy as pie by categorical division of the available parts along with a quick search option and language alternatives.
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Gold Leaf Cigarettes
Gold Leaf’s web portal showcases the Brand’s attributes through sophisticated visuals and images. A specially designed Flash Game adds a branded distraction based on a fun story line.
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Pall Mall Cigarettes
Outreach Digital provided Pall Mall with a dynamic web portal, aligned with its colourful brand personality, which features extensive multimedia, Flash Games and myriad other web based interactivities, targeting to its customer base.
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The Transmission Motor Company
Transmission Motor Company (Pvt.) Ltd., is a subsidiary of Transmission Engineering Industries Limited (TEIL), which has over 20 years of experience in the automotive sector. The company is an extension of the TEIL Group's business from making parts to the manufacturing of a complete vehicle, with excellent after sales support.
Outreach helped TMC to reach out to a diverse business market segment by enabling an online portal which accentuates the vehicles’ key features and benefits, and also features a dedicated section on the Company’s emerging business as a sourcing partner.
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Media Establishment Survey
A data organization and report generation mechanism designed to analyze consumer attitudes. This software enables creation of precise and comprehensive reports to equip marketers to gain valuable consumer insight.
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Transmission Engineering Industries Ltd.
Transmission Engineering Industries Limited has been manufacturing engine & transmission gears and other automotive components for over 18 years. The company is a local leader in the OEM segment and has successfully catered to the after sales market as well.
Outreach revamped the Company’s web presence in alignment with the client’s brief – using a simplistic yet contemporary design to highlight the Company’s dexterity with the niche product line. In addition to showcasing the product line, the website also features sections on quality assurance and manufacturing capabilities as well as an online video tour.
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Pak Carpets Industries
A simple yet stylish website developed for a leading carpet manufacturer. The primary purpose of the site was to establish a corporate presence on the web along with creating a link with local and international customers. Subtle colors meshed with sophisticated graphics and structured text impart a contemporary yet classy over all appearance.
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Motorsport Association of Pakistan
The Motorsport Association of Pakistan (MAP) is a member of the Federation Internationale de L'Automobile (FIA). It is the National Sporting Authority (ASN) appointed by the FIA for Pakistan.
Outreach provided a ‘no-frills’ web presence to MSP within a rather short deadline.
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PAAPAM
Pakistan Association of Automotive Parts and Accessories Manufacturers was formed in 1988 to provide effective link between the government, the assemblers and the auto-parts manufacturers.
Its main objective is to enhance technical expertise and management cooperation amongst its respective members.
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Orix Leasing Corporation Limited
Our gateway into CD production was with this unparalleled masterpiece for Orix Leasing Corporation. This CD served as a complete corporate package for Orix Leasing encomprising of a detailed corporate profile, in depth product reviews and latest financial statements.
Definitive copy writing coupled with stylish graphics and animations reflected a sophisticated sobriety in perfect accordance with the image of the company. This production displays Outreach Digital's brand-building acumen by infusing intangible values into very real products and media.
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Aga Khan Foundation (Pakistan)
A comprehensive multimedia production, which was created with the aim of generating international interest in the activities of Aga Khan Foundation Pakistan. Every step in the production of this CD convened upon a central theme, which was developed after careful consideration of the intended usage and targeted audience.
Flash technology supplements the pictorials used in this CD and provides visitors with the ultimate in interactive experiences.
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Automobile Industry of Pakistan
Designed both as a running presentation and a give away electronic brochure, this CD was developed for an auto industry exhibition being held in Pakistan. The catch in developing this CD was at the conceptualization level. Being an overview of the industry as a whole, the trick lay in managing equal projection of all industry elements and not just a single concern.
Finding strategic solution is an area where Outreach Digital surpasses all expectations and this particular case was a mere cinch. The result was a highly successful production comprising of an elaborate flash presentation representing various auto industry elements along with a detailed industry profile.
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Royal Rodale
A tastefully designed CD for an upcoming recreational club that needed a compelling communication tool to push membership sales. Clever conceptualization combined with creative visualization formed the groundwork for the CD. The final product was therefore an absolutely imaginative and awe-inspiring creation.
The CD was planned in a way to promote sales by building an image of a swanky and sought after exclusive club. The outcome was a stylish fusion of sophisticated colors with appealing flash based graphics and intelligent copywriting.
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ABM Data Systems
A specifically designed integrated software program geared to serve the needs of people across this multi divisional organization operating in three different cities. This software combines various divisional activities and operations into a single, software program that runs off a single database to enable accessibility of information and communication with each other. For an organization primarily involved in processing customer orders, what better than an ERP based system whereby people in different departments all view the same information and gain insight regarding necessary information such as inventory situations and procurement junctures. When one department finishes with the order it is automatically routed via this system to the next department. To find out where the order is at any point, all that is needed is to log in to the system and track it down. The order process moves like a bolt of lightning through the organization, and customers get their orders faster and with fewer errors than before.
Effective monitoring, increased data accessibility, accelerated tracking time, improved coordination resulting in an overall boost in efficiency are just a few of the incomparable advantages of this sophisticated software.
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Blitz Advertising
A comprehensive feature packed advertising software developed for Blitz Advertising Agency. From sales pitch to creative specifications, media guidelines and actual campaign activities, this software covers all operational aspects of an advertising agency. Connecting the three main divisions of Client Service, Media and Creative Section this software is designed to streamline all activities of these departments making it easier to achieve high levels of efficiency, performance and satisfaction in today's sophisticated enterprise environment.
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The Next Icon
TNI is a total solutions company that provides fully integrated advertising & communication solutions tailored to suit its client's target market.
Working closely with TNI’s creative team, Outreach enabled an online portfolio for the Agency which helps demonstrate its work to its prospects and clients alike.
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